T.PICO International has developed, over time, a strong and proven mix of marketing and distribution avenues to optimize the sales of products we manufacture. Our market research strategies determine market potential before production begins. This enables us to give a product the strongest head start possible as it reaches the market.
Our marketing and distribution mix includes:
- Independent Distributors
- Direct Marketing Companies
- Online Ordering Technology
- Direct Response/Infomercials
- Trademark Licensing
- Internet Marketing
Independent Distributors: We work with many different independent distributors and sales reps across the United States and in other countries. We value and foster strong relationships with these distributors, and further those relationships by continually providing highly marketable products for them to sell. Our independent reps handle many types of products, such as clothing, toys, automotive, housewares, knick-knacks, gifts, novelty, sports, and many others. They sell to different size companies from mom-and-pop shops to large wholesale and retail chain stores. They have built relationships with these businesses allowing for rapid and widespread distribution, which in turn creates more sales sooner. These rep's are continually looking for exciting new concepts or products with high quality and the potential of selling hundreds of thousands of pieces. Direct Marketing Companies: We are affiliated with many companies that market our products directly to the public. The majority of these companies are home business distributors. This is a lucrative way for people to supplement their income or change professions completely. They target products that can be sold utilizing newspapers, magazines, radio, TV, or any other available way to present the product to the public. These companies have a combined sales force of over 4000 distributors. Online Ordering Technology: We offer online ordering from our Website as well as product-specific brochures and pamphlets. To our clients, we provide online shopping capabilities for their Websites. Our marketing team provides the technology to our clients and helps them to incorporate this into their marketing strategy. Internet marketing and ordering capabilities are among the most efficient and cost-effective methods of doing business for small and large companies alike. There is no reason to be left behind as E-commerce becomes a part of our every-day life. Direct Response/Infomercials: Products do very well in wholesale and retail stores and are easier to sell to these stores when they have the “As Seen on TV” label. To achieve this, we contract with highly skilled infomercial production companies. They help create the infomercial and get it on TV. They negotiate the airtime and control the different aspects of the direct response campaign. They handle the call traffic, keep records on how the product sells, and track what channels produce the best response. The companies we work with have at least 15 to 30 years experience and can easily determine if a product is direct response worthy or not. Many of these companies deal with media airtime all over the world and are looking excitedly for great ideas or concepts to market in their countries. This opens you up to the international market without much effort. Trademark Licensing: We are affiliated with a company that works with many large and highly desired trademark names in a wide variety of industries. They are able to take products and acquire the rights to put exciting company logos on them. The logos would be of soda companies, raceways, sports teams, and any other company that could help boost the potential sales of your product. For example, your new product might sell very well in sporting goods stores. But put the logos and trademarks of every professional baseball team on it and sales could go through the roof! Internet Marketing: We work with two of the largest Internet marketing companies in the business. They have an unlimited ability to market exciting new ideas and concepts and are always thrilled to see new products. They will analyze your product. If it's a great product with a lot of potential, they may consider investing the money to produce and launch a large Internet campaign to market your product. This type of support is extremely rare and hard to come by. We have you covered here. We have built the relationships with these companies so you don’t have to.
Our invitation to inventors: Our specialty lies in taking high quality products that are new to the market, finding the greatest potential markets, and exploding the sales of these products. We accomplish this by the many contacts, organizations, and informational resources that we have at our disposal.
To find the potential of your product, present it to us and allow us to evaluate it. We will go to our many contacts in the business and determine what potential they feel your product has. You might have the next great American idea. You'll never know until you allow us to take the time to find out.
To learn more about our confidentiality policy and how to submit a product or invention idea, please visit our Inventor’s Idea Center.
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